Samsung Doubles Down on OLED with Expanded 2025 TV Line-Up

Posted on 8th April, 2025
Samsung Doubles Down on OLED with Expanded 2025 TV Line-Up

More screen sizes, new models, and smarter AI supercharge Samsung’s OLED offering across the board.

Following our March 24th coverage of Samsung’s 2025 OLED TV line-up reveal, Samsung Australia has confirmed local availability and full model details for what is now the brand’s most expansive OLED offering yet. With screen sizes stretching from 42 inches to a massive 83 inches and models designed to suit both value-conscious buyers and home theatre enthusiasts alike, Samsung is doubling down—literally—on its OLED ambitions.

Samsung’s 2025 range introduces the new OLED S85F series, expands the popular S90F line to six screen sizes, and retains the premium S95F, which now features a new glare-free coating and a 30% brightness boost over last year’s flagship. Altogether, Samsung has doubled its OLED TV offerings since 2024, reinforcing its strategy to provide an OLED solution for virtually every living room, media room, or bedroom.

Simon Howe, Director of Audio Visual at Samsung Australia told StereoNET

“We know that every Australian’s lifestyle is unique, so we’ve expanded our OLED range to provide more sizes, more models, and more personalised AI-powered features so Australians can choose an OLED screen that’s perfectly suited to their needs.”

The S85F is a newcomer for 2025, available in 55”, 65”, 77”, and—for the first time—83-inch configurations. Despite its positioning as a more affordable OLED option, the S85F still features Samsung’s latest AI-enhanced 4K processor, providing content upscaling and adaptive performance previously reserved for high-end models. Notably, the 55-inch variant is available exclusively via Samsung’s online store.

The S90F, which impressed us in our recent review, now spans six screen sizes: 42”, 48”, 55”, 65”, 77”, and 83”. As StereoNET reviewer Steve May noted: 

For those seeking a premium OLED TV experience without a flagship price tag, the 65-inch Samsung S90F is clearly an outstanding choice.

The expanded line-up carries forward all the features that made the S90F a standout—real-time adaptive picture and sound powered by Vision AI, Auto HDR Remastering, and OLED Brightness Booster across the board.

At the top of the range, the S95F continues to push OLED performance boundaries. Its new glare-free coating helps combat reflections, making it ideal for bright Australian homes, while Samsung claims a 30% increase in peak brightness over last year’s model. For gamers, it also supports 165Hz VRR, AI Auto Game Mode, and access to cloud-based titles via Samsung Gaming Hub—no console required.

All 2025 Samsung OLED models are Pantone Validated for colour accuracy, support Q-Symphony soundbar integration, and include adaptive AI Sound Optimisation for richer, more immersive audio performance. Each TV also runs Samsung’s One UI Tizen OS, which now comes with a seven-year upgrade guarantee, helping future-proof the user experience and adding real value for long-term buyers.

From smart home control via SmartThings to over 100 free channels with Samsung TV Plus, the 2025 OLED range offers plenty beyond just a great picture. The sets are available for pre-order now via samsung.com/au, and retail availability will roll out across major Australian retailers in the coming weeks.

Here’s how the 2025 Samsung OLED range shapes up in terms of pricing:

ModelScreen SizeModel CodeRRP (AUD)
Samsung OLED S85F83-inchQA83S85FAEXXY$8,049
Samsung OLED S85F77-inchQA77S85FAEXXY$5,749
Samsung OLED S85F65-inchQA65S85FAEXXY$3,794
Samsung OLED S85F55-inchQA55S85FAEXXY$2,874
Samsung OLED S90F83-inchQA83S90FAEXXY$9,199
Samsung OLED S90F77-inchQA77S90FAEXXY$6,899
Samsung OLED S90F65-inchQA65S90FAEXXY$4,944
Samsung OLED S90F55-inchQA55S90FAWXXY$3,794
Samsung OLED S90F48-inchQA48S90FAEXXY$2,874
Samsung OLED S90F42-inchQA42S90FAEXXY$2,529
Samsung OLED S95F83-inchQA83S95FAEXXY$11,499
Samsung OLED S95F77-inchQA77S95FAWXXY$9,281
Samsung OLED S95F65-inchQA65S95FAWXXY$5,800
Samsung OLED S95F55-inchQA55S95FAWXXY$4,640

 

For more information visit Samsung

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Jason Sexton's avatar
Jason Sexton

Joining StereoNET in 2025 as Deputy Editor, Australia & New Zealand, Jason’s decades of experience comes from a marketing, brand development, and communications background. More recently, a decade in specialist retail has armed him with the knowledge required to deliver the right information to a captive and curious audience.

Posted in: Home Theatre | Visual

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